The New York Times Company has named Mark Thompson, the departing director of the BBC, as its new president and CEO. By hiring the television veteran, Times' chairman and publisher Arthur Sulzberger Jr. said "it broadens what we are going to do." "We have people who understand print very well, the best in the business,” he said “We have people who understand advertising well, the best in the business. But our future is on to video, to social, to mobile."